diff --git a/{{cookiecutter.project_slug}}/README.rst b/{{cookiecutter.project_slug}}/README.rst
index 170f66a7..55a520c5 100644
--- a/{{cookiecutter.project_slug}}/README.rst
+++ b/{{cookiecutter.project_slug}}/README.rst
@@ -109,7 +109,7 @@ The email server will exit when you exit the Grunt task on the CLI with Ctrl+C.
 Sentry
 ^^^^^^
 
-Sentry is an error logging aggregator service. You can sign up for a free account at http://getsentry.com or download and host it yourself.
+Sentry is an error logging aggregator service. You can sign up for a free account at  https://getsentry.com/signup/?code=cookiecutter  or download and host it yourself.
 The system is setup with reasonable defaults, including 404 logging and integration with the WSGI application.
 
 You must set the DSN url in production.