diff --git a/setup.py b/setup.py
index 3055e35..17f2d3a 100644
--- a/setup.py
+++ b/setup.py
@@ -1,62 +1,9 @@
 # -*- coding: utf-8 -*-
-"""
-dj-database-url
-~~~~~~~~~~~~~~~
-
-.. image:: https://secure.travis-ci.org/kennethreitz/dj-database-url.png?branch=master
-   :target: http://travis-ci.org/kennethreitz/dj-database-url
-
-This simple Django utility allows you to utilize the
-`12factor <http://www.12factor.net/backing-services>`_ inspired
-``DATABASE_URL`` environment variable to configure your Django application.
-
-The ``dj_database_url.config`` method returns a Django database connection
-dictionary, populated with all the data specified in your URL. There is
-also a `conn_max_age` argument to easily enable Django's connection pool.
-
-If you'd rather not use an environment variable, you can pass a URL in directly
-instead to ``dj_database_url.parse``.
-
-Supported Databases
--------------------
-
-Support currently exists for PostgreSQL, PostGIS, MySQL, MySQL (GIS),
-Oracle, Oracle (GIS), and SQLite.
-
-Installation
-------------
-
-Installation is simple::
-
-    $ pip install dj-database-url
-
-Usage
------
-
-Configure your database in ``settings.py`` from ``DATABASE_URL``::
-
-    import dj_database_url
-
-    DATABASES['default'] = dj_database_url.config(conn_max_age=600, ssl_require=True)
-
-Provide a default::
-
-    DATABASES['default'] = dj_database_url.config(default='postgres://...'}
-
-Parse an arbitrary Database URL::
-
-    DATABASES['default'] = dj_database_url.parse('postgres://...', conn_max_age=600)
-
-The ``conn_max_age`` attribute is the lifetime of a database connection in seconds
-and is available in Django 1.6+. If you do not set a value, it will default to ``0``
-which is Django's historical behavior of using a new database connection on each
-request. Use ``None`` for unlimited persistent connections.
-
-
-"""
-
 from setuptools import setup
 
+with open('README.rst') as readme_rst:
+    readme = readme_rst.read()
+
 setup(
     name="dj-database-url",
     version="0.5.0",
@@ -65,7 +12,7 @@ setup(
     author="Kenneth Reitz",
     author_email="me@kennethreitz.com",
     description="Use Database URLs in your Django Application.",
-    long_description=__doc__,
+    long_description=readme,
     py_modules=["dj_database_url"],
     install_requires=["Django>1.11"],
     zip_safe=False,