diff --git a/README.rst b/README.rst
index 687ed51..f616afa 100644
--- a/README.rst
+++ b/README.rst
@@ -15,6 +15,10 @@ also a `conn_max_age` argument to easily enable Django's connection pool.
 If you'd rather not use an environment variable, you can pass a URL in directly
 instead to ``dj_database_url.parse``.
 
+-----------
+
+If you're interested in financially supporting Kenneth Reitz open source, consider `visiting this link <https://cash.me/$KennethReitz>`_. Your support helps tremendously with sustainability of motivation, as Open Source is no longer part of my day job.
+
 Supported Databases
 -------------------