diff --git a/README.rst b/README.rst
index 33fd8f0..ae5910d 100644
--- a/README.rst
+++ b/README.rst
@@ -57,6 +57,7 @@ Currently Supported Services
 * `Gaug.es`_ real time web analytics
 * `Google Analytics`_ traffic analysis
 * `GoSquared`_ traffic monitoring
+* `Hotjar`_ analytics and user feedback
 * `HubSpot`_ inbound marketing
 * `Intercom`_ live chat and support
 * `KISSinsights`_ feedback surveys
@@ -81,6 +82,7 @@ Currently Supported Services
 .. _`Gaug.es`: http://get.gaug.es/
 .. _`Google Analytics`: http://www.google.com/analytics/
 .. _`GoSquared`: http://www.gosquared.com/
+.. _`Hotjar`: https://www.hotjar.com/
 .. _`HubSpot`: http://www.hubspot.com/
 .. _`Intercom`: http://www.intercom.io/
 .. _`KISSinsights`: http://www.kissinsights.com/
diff --git a/analytical/templatetags/analytical.py b/analytical/templatetags/analytical.py
index 7851268..8ab2cdb 100644
--- a/analytical/templatetags/analytical.py
+++ b/analytical/templatetags/analytical.py
@@ -24,6 +24,7 @@ TAG_MODULES = [
     'analytical.gauges',
     'analytical.google_analytics',
     'analytical.gosquared',
+    'analytical.hotjar',
     'analytical.hubspot',
     'analytical.intercom',
     'analytical.kiss_insights',
diff --git a/analytical/templatetags/hotjar.py b/analytical/templatetags/hotjar.py
new file mode 100644
index 0000000..b85a126
--- /dev/null
+++ b/analytical/templatetags/hotjar.py
@@ -0,0 +1,65 @@
+"""
+Hotjar template tags and filters.
+"""
+from __future__ import absolute_import
+
+import re
+
+from django.template import Library, Node, TemplateSyntaxError
+
+from analytical.utils import get_required_setting, is_internal_ip, disable_html
+
+
+HOTJAR_TRACKING_CODE = """\
+<script>
+    (function(h,o,t,j,a,r){
+        h.hj=h.hj||function(){(h.hj.q=h.hj.q||[]).push(arguments)};
+        h._hjSettings={hjid:%(HOTJAR_SITE_ID)s,hjsv:6};
+        a=o.getElementsByTagName('head')[0];
+        r=o.createElement('script');r.async=1;
+        r.src=t+h._hjSettings.hjid+j+h._hjSettings.hjsv;
+        a.appendChild(r);
+    })(window,document,'https://static.hotjar.com/c/hotjar-','.js?sv=');
+</script>
+"""
+
+
+register = Library()
+
+
+def _validate_no_args(token):
+    bits = token.split_contents()
+    if len(bits) > 1:
+        raise TemplateSyntaxError("'%s' takes no arguments" % bits[0])
+
+
+@register.tag
+def hotjar(parser, token):
+    """
+    Hotjar template tag.
+    """
+    _validate_no_args(token)
+    return HotjarNode()
+
+
+class HotjarNode(Node):
+
+    def __init__(self):
+        self.site_id = get_required_setting(
+            'HOTJAR_SITE_ID',
+            re.compile(r'^\d+$'),
+            "must be (a string containing) a number",
+        )
+
+    def render(self, context):
+        html = HOTJAR_TRACKING_CODE % {'HOTJAR_SITE_ID': self.site_id}
+        if is_internal_ip(context, 'HOTJAR'):
+            return disable_html(html, 'Hotjar')
+        else:
+            return html
+
+
+def contribute_to_analytical(add_node):
+    # ensure properly configured
+    HotjarNode()
+    add_node('head_bottom', HotjarNode)
diff --git a/analytical/tests/test_tag_hotjar.py b/analytical/tests/test_tag_hotjar.py
new file mode 100644
index 0000000..c7e656d
--- /dev/null
+++ b/analytical/tests/test_tag_hotjar.py
@@ -0,0 +1,84 @@
+"""
+Tests for the Hotjar template tags.
+"""
+from django.http import HttpRequest
+from django.template import Context, Template, TemplateSyntaxError
+from django.test import override_settings
+
+from analytical.templatetags.analytical import _load_template_nodes
+from analytical.templatetags.hotjar import HotjarNode
+from analytical.tests.utils import TagTestCase
+from analytical.utils import AnalyticalException
+
+
+expected_html = """\
+<script>
+    (function(h,o,t,j,a,r){
+        h.hj=h.hj||function(){(h.hj.q=h.hj.q||[]).push(arguments)};
+        h._hjSettings={hjid:123456789,hjsv:6};
+        a=o.getElementsByTagName('head')[0];
+        r=o.createElement('script');r.async=1;
+        r.src=t+h._hjSettings.hjid+j+h._hjSettings.hjsv;
+        a.appendChild(r);
+    })(window,document,'https://static.hotjar.com/c/hotjar-','.js?sv=');
+</script>
+"""
+
+
+@override_settings(HOTJAR_SITE_ID='123456789')
+class HotjarTagTestCase(TagTestCase):
+
+    maxDiff = None
+
+    def test_tag(self):
+        html = self.render_tag('hotjar', 'hotjar')
+        self.assertEqual(expected_html, html)
+
+    def test_node(self):
+        html = HotjarNode().render(Context({}))
+        self.assertEqual(expected_html, html)
+
+    def test_tags_take_no_args(self):
+        self.assertRaisesRegexp(
+            TemplateSyntaxError,
+            r"^'hotjar' takes no arguments$",
+            lambda: (Template('{% load hotjar %}{% hotjar "arg" %}')
+                     .render(Context({}))),
+        )
+
+    @override_settings(HOTJAR_SITE_ID=None)
+    def test_no_id(self):
+        expected_pattern = r'^HOTJAR_SITE_ID setting is not set$'
+        self.assertRaisesRegexp(AnalyticalException, expected_pattern, HotjarNode)
+
+    @override_settings(HOTJAR_SITE_ID='invalid')
+    def test_invalid_id(self):
+        expected_pattern = (
+            r"^HOTJAR_SITE_ID setting: must be \(a string containing\) a number: 'invalid'$")
+        self.assertRaisesRegexp(AnalyticalException, expected_pattern, HotjarNode)
+
+    @override_settings(ANALYTICAL_INTERNAL_IPS=['1.1.1.1'])
+    def test_render_internal_ip(self):
+        request = HttpRequest()
+        request.META['REMOTE_ADDR'] = '1.1.1.1'
+        context = Context({'request': request})
+
+        actual_html = HotjarNode().render(context)
+        disabled_html = '\n'.join([
+                '<!-- Hotjar disabled on internal IP address',
+                expected_html,
+                '-->',
+            ])
+        self.assertEqual(disabled_html, actual_html)
+
+    def test_contribute_to_analytical(self):
+        """
+        `hotjar.contribute_to_analytical` registers the head and body nodes.
+        """
+        template_nodes = _load_template_nodes()
+        self.assertEqual({
+            'head_top': [],
+            'head_bottom': [HotjarNode],
+            'body_top': [],
+            'body_bottom': [],
+        }, template_nodes)
diff --git a/docs/services/hotjar.rst b/docs/services/hotjar.rst
new file mode 100644
index 0000000..54e3403
--- /dev/null
+++ b/docs/services/hotjar.rst
@@ -0,0 +1,73 @@
+=====================================
+Hotjar -- analytics and user feedback
+=====================================
+
+`Hotjar`_ is a website analytics and user feedback tool.
+
+.. _`Hotjar`: https://www.hotjar.com/
+
+
+.. hotjar-installation:
+
+Installation
+============
+
+To start using the Hotjar integration, you must have installed the
+django-analytical package and have added the ``analytical`` application
+to :const:`INSTALLED_APPS` in your project :file:`settings.py` file.
+See :doc:`../install` for details.
+
+Next you need to add the Hotjar template tag to your templates.
+This step is only needed if you are not using the generic
+:ttag:`analytical.*` tags.  If you are, skip to
+:ref:`hotjar-configuration`.
+
+The Hotjar code is inserted into templates using template tags.
+Because every page that you want to track must have the tag,
+it is useful to add it to your base template.
+At the top of the template, load the :mod:`hotjar` template tag library.
+Then insert the :ttag:`hotjar` tag at the bottom of the head section::
+
+    {% load hotjar %}
+    <html>
+    <head>
+    ...
+    {% hotjar %}
+    </head>
+    ...
+    </html>
+
+
+.. _hotjar-configuration:
+
+Configuration
+=============
+
+Before you can use the Hotjar integration, you must first set your Site ID.
+
+
+.. _hotjar-id:
+
+Setting the Hotjar Site ID
+--------------------------
+
+You can find the Hotjar Site ID in the "Sites & Organizations" section of your Hotjar account.
+Set :const:`HOTJAR_SITE_ID` in the project :file:`settings.py` file::
+
+    HOTJAR_SITE_ID = 'XXXXXXXXX'
+
+If you do not set a Hotjar Site ID, the code will not be rendered.
+
+
+.. _hotjar-internal-ips:
+
+Internal IP addresses
+---------------------
+
+Usually you do not want to track clicks from your development or
+internal IP addresses.  By default, if the tags detect that the client
+comes from any address in the :const:`HOTJAR_INTERNAL_IPS`
+setting, the tracking code is commented out.  It takes the value of
+:const:`ANALYTICAL_INTERNAL_IPS` by default (which in turn is
+:const:`INTERNAL_IPS` by default).  See :ref:`identifying-visitors` for
+important information about detecting the visitor IP address.