diff --git a/Makefile b/Makefile
index 09f95cb..62cf599 100644
--- a/Makefile
+++ b/Makefile
@@ -7,3 +7,12 @@ test:
 	flake8 avatar --ignore=E124,E501,E127,E128
 	coverage run --branch --source=avatar `which django-admin.py` test tests
 	coverage report
+
+publish: clean
+	python setup.py sdist
+	twine upload dist/*
+
+clean:
+	rm -vrf ./build ./dist ./*.egg-info
+	find . -name '*.pyc' -delete
+	find . -name '*.tgz' -delete