diff --git a/tox.ini b/tox.ini
index f466cdc..8cf9182 100644
--- a/tox.ini
+++ b/tox.ini
@@ -15,6 +15,7 @@ deps =
     nose
     py27: mock
 commands =
+    pip install -U pip setuptools
     pip install -e .
     pip install -e demo
     demo test --cover-package=django_downloadview --cover-package=demoproject {posargs: tests demoproject}