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-[![Build Status](https://travis-ci.org/jdriscoll/django-imagekit.png?branch=develop)](https://travis-ci.org/jdriscoll/django-imagekit)
+|Build Status|_
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+.. |Build Status| image:: https://travis-ci.org/jdriscoll/django-imagekit.png?branch=canon-pickle
+.. _Build Status: https://travis-ci.org/jdriscoll/django-imagekit
 
 ImageKit is a Django app for processing images. Need a thumbnail? A
 black-and-white version of a user-uploaded image? ImageKit will make them for